Ubiquitous Marketing

Ubiquitous Marketing is the personal weblog of Keith O’Brien, editor-in-chief of PRWeek. All opinions and work represent that of Keith O’Brien and not of his employer. Topics covered include marketing, PR, advertising, journalism, culture (both mainstream and alternative), and their inevitable confluence.

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Entries Tagged as 'Music'

License this…

April 15th, 2008 · 1 Comment

I’m on hold with Apple; Bob Dylan’s Tangled Up in Blue is playing. Do you need to compensate for hold-line jukebox? If not, why?

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Tags: Music

Buying these things will make you happy (a list)

December 28th, 2007 · No Comments

I won’t pretend that I’ve been posting a lot about marketing recently. I also won’t pretend I’ve been posting a lot. So, here is a list of pop culture things I dug in ‘07.
Music (my top 10 list is here):
M.I.A. - Kala
Times New Viking - Presents the Paisley Reich
Of Montreal - Hissing Fauna, Are You [...]

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Tags: Culture · Media · Music

Gold at the end of the rainbow

November 11th, 2007 · 1 Comment

I finally got around to participating in Radiohead’s digital album experiment (paying two pounds, which is much more than, apparently, the majority). Moral superiority, check please.
What I failed to realize when the news hit was, regardless of how much coin the band  makes from the actual sales, they’ve just built a most impressive consumer database. [...]

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Tags: 18-35 marketing · Culture · Marketing · Music

Radiohead, yeah!

May 25th, 2007 · No Comments

If you like Radiohead, one of my many blogs is having a tournament to find the best Radiohead song of all time. We’re in the second round.
If interested, go here.

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Tags: Music

The abdication of certitude?

January 31st, 2007 · No Comments

Minor little things catch my eye.
Like the New Yorker’s “Table for Two” section, which, this week, alerted readers to a new noodle bar Kampuchea. As demonstrated by a recent New York magazine article on David Chang of Momofuku Noodle Bar, noodles are hot for some reason. And, given its the New Yorker devoting its minimal [...]

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Tags: Food · Music · Weblogs

The Green Parade

January 17th, 2007 · 1 Comment

I have it in my mind to keep a running tally of green initiatives. Let see if I can, without stretching, document a new announcement every work day.
That brings us to today; an announcement from an unsurprising entity: SXSW. Their choice? Offsetting carbon emissions.
SXSW has offset 100% of 250 metric tons of carbon emissions by [...]

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Tags: Film · Green · Marketing · Music

The opposite of marketing

December 29th, 2006 · No Comments

If you’re at all curious as to what music I listened to this year, you can find my best of list here. If you’re lazy and just want to know the top three, without jumping (jerks!), here it is.
1) Clipse - Hell Hath No Fury
2) Asobi Seksu - Citrus
3) Long Blondes - Someone to Drive [...]

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Tags: Music

YouTube’s baby steps

November 1st, 2006 · 1 Comment

Am I the only one who feels that YouTube is going through what Napster would (and should) have gone through if the music industry realized the opportunity posed rather than the threats? As such, it’s going to be a turbulent ride. What’s at stake? Oh, the entire user base and more than $1 billion. So, [...]

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Tags: Media · Music · New comms tools · Technology · Television · Web 2.0

More on Zune and how (some say) power corrupts

September 19th, 2006 · 4 Comments

I’m one of those mp3 bloggers you read about. Well, the world of marketing often prohibits me from making my fair contribution, but I write for a Web site that also houses two prolific, excellent bloggers.
We are all very into the nauseating subject of indie rock, which brings up no shortage of marketing coverage.
The latest [...]

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Tags: Media · Music · Product debuts · Web 2.0

How to not inform the Internets

September 19th, 2006 · No Comments

So, Warner Music signs a deal with YouTube, whereby it will transfer thousands and videos to the site, so they can be used legally. The interesting nugget, brought to the fore by the excellent 463 Communications blog, is this (AP quotes):
To make the deal happen, YouTube developed a royalty-tracking system that will detect when [...]

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Tags: 18-35 marketing · Music · New comms tools · Web 2.0