Ubiquitous Marketing

Ubiquitous Marketing is the personal weblog of Keith O’Brien, editor-in-chief of PRWeek. All opinions and work represent that of Keith O’Brien and not of his employer. Topics covered include marketing, PR, advertising, journalism, culture (both mainstream and alternative), and their inevitable confluence.

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Entries from May 2008

I like those odds.

August 24th, 2007 · No Comments

My stars. I’m not quite sure how to process the fact that MSNBC.com ran a news item, sourcing a spoof Web site as if it were real.
(Via Gawker)
A writer, purporting to be Al Sharpton, blogged the following at said site: “Consider this: If the police caught Brett Favre running a dolphin-fighting ring out of his [...]

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Tags: Culture · Media · Sports

Rare spot of cross-promotion

August 5th, 2007 · 1 Comment

… but I’m moderating a pretty cool (free) webcast for PRWeek. Deets and sign up link below
Greening your pitch: Using media relations and Web 2.0 technologies in the era of sustainability
Date: Tuesday, August 7, 2007
Time: 12 pm EST/9 am PST
Click Here to Register Today
Companies are going green as never before, in both operations and products. [...]

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Tags: Green